Improve

Get copy prepared for your pages and new articles

Pick a page and get suggested copy side by side with the original. We also draft new articles and show how often people search for phrases in your field.

Paid with credits3 credits per draft. 7-day free trial, card required. Cancel any time.

What you’ll see

What you get with this feature

A draft right in the page

Before and after side by side, on desktop and phone.

A check on your site

Once you paste it in, we check the text is on the page.

A finished article

Title, body text, FAQ and a description for search results.

Keywords

How many times a month people search a phrase and what they want.

How it works

From picking a page to copy on your site

  1. 1

    Pick a page or a topic

    Your homepage, a product page, a services page, an article, or a topic for a new article.

  2. 2

    Get a draft

    Not quite right? Say what to change and the draft gets rewritten.

  3. 3

    Paste it on your site

    Follow the instructions. For an edited page, we then check the text is on it.

Edit what’s on the page, or add what’s missing

First you choose what to do with the page. To edit, click the texts you want rewritten in the preview.

  • An edit keeps the same information, just clearer.
  • Adding puts in answers to customer questions. Your text stays.
  • A purple dot marks texts with a recommendation, for example from your tasks.

Where to paste it, and a check on your site

We can’t see into your site’s admin, so you paste the text yourself. For Shoptet, Upgates, Eshop‑rychle and WordPress you get the steps, and for all but Upgates a link to your admin too.

  • When you click “Done, check it,” we download the page again.
  • We can even tell when the editor stripped the formatting.
  • If we don’t find the text, we tell you the most common reason.

A new article, from topic to finished copy

Enter a topic or a phrase and get an article with a title, a description for search results and an FAQ. It builds on the questions your site is measured on in AI and, if you have keyword research data for the topic, on the phrases people search for.

  • Not sure what to write about? We suggest up to 6 topics with search volume.
  • Not quite right? Say what to change and the article gets rewritten.
  • Copy the article, download it as a PDF or send it by email.

How many people search a phrase and what they want

Find related phrases for a word, or get search volume for a list of up to 700 phrases. You’ll see monthly search volume from Google Ads, the competition level and the cost per click.

  • A phrase’s intent tells you whether to write an article, a comparison or a category page.
  • Paste a list straight from an Excel column or upload a .csv file.
  • Start a new article right from a row in the table.

How we measure it

  • We download the page and an AI model writes the draft from its text. If you say what to change, it rewrites the draft your way.
  • It’s instructed not to invent prices, delivery times or other numbers. Still, always review the draft.
  • To check, we compare the draft with the downloaded page. At an 80% match or higher, we count the text as pasted.
  • The article builds on the questions your site is measured on in AI and on your keyword research, if you have it for the topic.
  • Search volume is the monthly average from Google Ads. Cost per click is in US dollars, as the data provider reports it.

What this feature can’t do

  • It doesn’t put anything on your site by itself. You paste the text in your admin.
  • It links to the admin only for Shoptet, Eshop‑rychle and WordPress.
  • For a new article, it doesn’t check whether it’s already on your site.
  • Search volume is only available for Czechia, Slovakia, the UK and Germany. English-language sites get UK figures, not US ones.
  • It doesn’t track search rankings and can’t guarantee a better spot on Google or mentions in AI answers.
FAQ

Frequently asked questions

Will Custela put the copy on my site for me?

No. We can’t see into your site’s admin. You copy the text and paste it in by following the instructions. We then download the edited page again and check the text is on it.

How much does it cost?

A copy draft, every revision and a new article each cost 3 credits, and topic suggestions cost 2. If one fails, you get the credits back. Researching a phrase costs at most 1 credit, and a list of phrases at most 1 credit per 100 phrases or part of 100. Checking your site costs no credits.

Which pages can I edit?

Your homepage, a product page, a services page and an article on your site. Pages on other people’s sites can’t be edited.

What is a new article based on?

On the topic or phrase you enter and on the questions your site is measured on in AI. If you have keyword research data for the topic, it also uses the phrases people search for. It takes whatever you write in the note as true, so only put verified facts there.

Will the copy improve my ranking on Google or in AI?

That can’t be guaranteed. The next AI visibility measurement will show whether the change made a difference in AI answers.

Get copy for your first page

Start 7-day free trial

7-day free trial, card required. Cancel any time during the trial.